Corum, the boundary-pushing Swiss brand that faltered under foreign ownership, recently unveiled new models and a strategic plan to reposition at elevated levels of watchmaking, design, and price. Known for its Golden Bridge, Admiral, and Coin watch models, among others, Corum was acquired last year in a management buyout with a three-person Swiss investor group…
It would be hard for me to overstate the demand for a watch from Rexhep Rexhepi at this moment. Mind you, the 54 person team will produce no more than 60 watches in the year ahead, perhaps as few as 50. But the amount of mind space Rexhep Rexhepi (the brand) occupies in the domes…
One of our goals at Hodinkee in 2026 is to provide more opportunities for the community to get together. In that spirit, we hosted a happy hour last week at the Watches of Switzerland store in SoHo. It happened to land on one of the first true spring days in New York City, and the…
Minerva, the historic Swiss brand known for its high horology and manufacture in Villeret, will now have separate billing as a distinct entity within the Montblanc brand, with the name Minerva standing alone on the dial of its new watches. The change marks a notable shift in brand positioning for Minerva, founded in 1858,…
What We Know
Zach Starr Weiss has been a fixture of the watch media landscape for nearly 15 years as the co-founder of Worn & Wound and Windup Watch Fair, so if you know his work, you also know that his tastes have been carefully honed over a decade of handling watches. As…
Happy April, folks. The Midwest is doing its annual "can't-make-up-its-mind" dance. I swing from desultory frustration at having to wear long pants as the mercury dips to hopeful thrill at finally being able to wear shorts and be outside without muttering curse words. Then the whole shuffle repeats, seemingly every few days, and I distract…
